Video Marketing Concepts – Basics Work Every Time


When it comes to learning the basic video marketing concepts they are pretty much the same as all marketing concepts. You want to answer the number 1 question your prospect has: what’s in it for me? Once you can show them that your product or service will make their life better and easier in some way they will be much more likely to reach for their credit card.

It’s always important to answer that question for your prospect. You want to explain to them just what your product or service does, but more importantly, you want to use emotional terms to illustrate how that will benefit them.

For example, if you sell a course about weight loss, it’s not enough to say that your product will teach them the right way to exercise. You also have to show them, on an emotional level, how that will benefit them.

Use emotional words to let them know that your program can help them get the same, or better, results in less time. That leaves them more time to flaunt their hot new body. With less time spent working out, it’ll be easier to find the time to work out, etc.

These are basic marketing principles, but when it comes to videos there are some added things you need to keep in mind:

1. You don’t need to make a master piece of film making, just make sure that the images are clear and that you speak in a slow, easy to understand pace. Don’t stumble and stammer all over your words. If you make a mistake go back and do it again. It might be a pain but your visitors won’t listen to a gibberish mess so if you don’t do it right, you might as well not waste your time at all.

2. Keep the visuals easy to see and simple. They want to get to the point as soon as possible.

3. Keep the videos short, usually between 3 – 5 minutes. Any longer than that and your visitors will lose interest. This rule isn’t as important once they’ve signed up to your list and you’re offering them some sort of training videos these can be a little longer, though not by too much.

4. Don’t let your thoughts wander. Keep on track. If you meander all over the place in your video they will get disgusted and leave. It shows them that you don’t respect their time is valuable. It might help to make a general overview or script before you start. Don’t stick to a script so much that you sound unnatural but enough that you cover the main points quickly and clearly.

Implementing these video marketing concepts (as well as the concepts that aren’t directly related to video) and you will greatly improve your online marketing effectiveness. Remember, marketing is a process, you’ll need to take time to find what works and what doesn’t. This process can be frustrating, but it’s necessary. Once you’ve got it all dialed in you can pretty much make as much money as you want.Download Free Video Realted Stuff Now!

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...
Number of view: 172 views

More Loops

The Theory of Viral Marketing via Videos and Websites


123 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Need Some Video Marketing Tips? Try These Out!


189 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Looking For Video Marketing Help Try These Tips On For Size


182 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Using Online Video Websites to Promote Your Blog


178 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Video Marketing Dos And Donts For The Average Person


116 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Learn About Video Marketing And How To Make It Work For You


186 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Need Some Video Marketing Help Weve Got All You Need To Know


195 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Using Online Video Websites to Promote Your Business


154 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Techniques For Starting A Successful Video Marketing Campaign


179 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

The Top Internet Marketing Tricks From The Pros


123 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

How To Become A Video Marketing Pro In No Time


133 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Indespensable Internet Marketing Tips For Your Business


177 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Ready For The Camera? Try These Smart Video Marketing Pointers


151 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Video Marketing Can Help You Find Business Success


162 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Social Media Marketing Video 5 Tips To Success


172 views
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...


X

Forgot Password?

Join Us

Password Reset
Please enter your e-mail address. You will receive a new password via e-mail.